Here?s Why You Need To Use Landing Pages

All the products that you want to sell online are ready. You have already signed up with the Google Adsense program or with other affiliate marketing programs and you have already prepared the ad you want to post on your affiliate?s site.

Your mind is now set to being the next most successful online businessman. But is there anything else that you might have forgotten to prepare? Maybe none. But how about your landing pages? Are they all set for your business?

What are landing pages?

Landing pages are simply web pages where visitors are directed to whenever they click a result in a web search or whenever they click a web ad.

For affiliate marketing, landing pages would refer to the web page where you, as a merchant, would want your potential customer to be directed after clicking your ad on your affiliate?s website.

Landing pages are, at most times, nothing really different from other web pages on a particular website, especially if the said website is an e-commerce site.

Some online businessmen would even use the homepage of their websites as the landing page for their ads. Are these businessmen making a big mistake? Or should you follow their method in creating landing pages for their ads?

Well, you can always follow what most online retailers do, directing their potential customers to the homepages of their websites.

But if you want to achieve something more from your online business, and if you want to earn a lot of profits, you better create a special landing page for your web ads. Why? Here are a few reasons why you need to use landing pages for your web ads. And take note, it would do you a lot better if you create a great landing page than a so-so one.

Reason no. 1: It is the only way you earn conversions in an affiliate marketing program.

There are a variety of affiliate marketing programs today, but most of these programs let the merchant pay the affiliate in a pay per click basis.

Basically, all you have to do is sign up with the program and submit your ad. The program owner would then distribute your ad to various affiliates who would then place your ad on their websites.

Whenever your ad is clicked, a visitor would be directed to your landing page and you would have to pay the affiliate for his service.

As a merchant, you earn in an affiliate program through conversions?that is whenever a visitor that is directed to your site actually buys a product on your site. Without these conversions, you actually earn nothing from the program. Also, the more visitors that your affiliates have directed to your site, the larger would your expense be. And the only way that you can recover from these expenses is through conversions.

Now, you sure won’t get any conversion if you have posted an ad on your affiliate’s site without an actual landing page for the potential customer to be redirected into.

It’s just like advertising a product without actually having a store to sell your product. Your advertisement may be enticing enough to encourage people to purchase a product, but without the landing page, how will they know how to purchase the product

It is therefore important to have landing pages for your ads because it is the only way for you to earn something in an affiliate program. Without landing pages, all you do is spend money paying your affiliates without actually getting anything in return.

Reason no. 2: Other web pages may just not be enough.

Many people make the mistake of making their website’s homepage as the landing page for their ads. The same is true for those who make use of other pages like a “contact us” page or a product page.

Homepages are often designed to serve multiple users and contain a lot of links to other pages or to other websites.

The same is with the other two pages mentioned. If you want to be successful in an affiliate program, we’re sure that you don’t want your landing page to cater to the needs of various people, most of which may not be really interested in your product.

When choosing a landing page, you must always have the customer directed into that page in mind. Therefore, your landing page must be relevant to the keywords and the contents you placed on your ad. It is also important that the landing page can induce your visitor to take action?that is to purchase your product or at least provide leads for potential customers.

Final Word

You probably entered into an affiliate marketing program with these things in mind: to save on advertising expenses and to gain more profit.

But if you get into an affiliate marketing program without actually having a landing page, you’ll end up paying too much without getting anything in return.

So if you still don’t have a landing page for your ads, you better start creating one now. And don’t get us wrong; it isn’t enough for you to have just a landing page?it should be a great landing page!

How to Make Money Using Your Email List

How to Make Money Using Your Email List

Do you belong to an email list? If you do, do you receive regular emails from the person who owns the list? Do you look forward to getting them? If so, do you open those emails?

These are all questions to consider when you start building your own email lists. The way you answer these questions will help you understand how to make money using your email list.

Unless your website is really compelling, it is not easy to get people to keep coming back over and over again without some kind of a reminder.

Having the ability to send your readers an email telling them about a new post you have made is a great way to build traffic.

It is also a great way to present products to individuals that you already have a relationship with. The thing is before you go hog-wild blitzing your subscribers with ads for products, think about the questions at the beginning of this article. What makes you open an email — more importantly, what makes you act on it?

Email lists are a great way to stay in contact with your readers. It is also a way to let your readers get to know you better and — when you do that correctly your readers will look forward to hearing from you. Let’s use an example to illustrate this point.

Let’s say you have a blog on dog health and you have developed an email list of 5,000 subscribers. When you send them an email each week, why not include some little story or joke about a dog? Maybe the story is about your dog — real or imagined.

Perhaps you call your dog George, and George is a Doberman pincher who is afraid of his own shadow. Each week your email starts with a brief story about some new terror in George’s life — and his funny reaction when faced with it.

If you got an email like that each week do you think you would open it? Sure you would. If you joined that particular list in the first place it would indicate that you have a love for dogs. Funny stories about George, the cowardly Doberman, would be something you’d love to hear.

At the end of each email, you might include a link to your latest post. Maybe you could say something like: ?By the way, I noticed George has been scratching at his ears lately. I did some research and found out what causes a dog to do that. I discuss it in my latest blog post.?

No one would find that offensive and most people would quickly click through to find out what makes a dog scratch at his ears.

Then, as long as your blog delivers the answer to the question, you will have happy readers. And these readers will keep coming back time and again. Happy readers are people who will buy products from you.

Just using this quick story I hope we have helped you to understand better how to make money using your email list in the right way. Why not put some of these tips to work right away?

All You Need To Know About Email Autoresponders

In this short article, I am going to explain email autoresponders, I am going to answer some questions regarding them, like what are they, what are used for? and types of autoresponders.

What are Email Autoresponders?

Email Autoresponders are automated ?salespeople? that tirelessly follow up with your customers so you don?t have to. You simply create a series of letters and decide how often you want them to be sent.

Then, when people sign up for your autoresponder series, each follow-up letter is sent on the precise schedule that you?ve established. Now, how easy is that!

What can you do with autoresponders?

You can do anything that you can do with e-mail. Here are some of the most popular ways that people use autoresponders these days:

 

  • Deliver F~R~E~E Reports
  • Provide Technical Support Follow-up
  • Deliver Online Sales and Training Courses
  • Deliver Frequently Asked Questions
  • Process Online Forms

 

Types of autoresponders

There are essentially three types of autoresponder available. Each one has its own benefits and drawbacks, and it?s up to you to determine which one meets your needs best. Here?s a look at your options:

PC-Based Autoresponders

This is a software package that you install right on your PC. It parses and processes incoming mail through your existing e-mail client and responds to messages that meet your criteria.

Advantages

  • You typically pay a one-time fee and you own the software.
  • It?s easy to use but typically provides only the most basic autoresponder services.

Disadvantages

  • It only works when your PC is on and connected to the Internet.
  • ?It?s only as fast as your Internet connection
  • Your ISP may not allow you to send large quantities of mail.
  • You could get shut down if a subscriber forgets that they asked for your autoresponder series and makes a S~P~A~M complaint

I do not recommend this type of autoresponders especially if you’re just starting out.

Owner-Managed, Web-Based Autoresponders

This is software that you install directly on your own web site. While some of the packages are full-featured, many are weak and buggy.

Advantages

  • You typically pay a one-time fee and you own it.
  • Some versions have advanced features.
  • It?s as fast as your server?s Internet connection.

Disadvantages

  • You need advanced technical knowledge to install and maintain the autoresponder.
  • You have to own your own web site and domain name.
  • You may exceed your web host?s daily bandwidth limits if your autoresponder series is popular.
  • You could get shut down if a subscriber forgets that they asked for your autoresponder series and makes a S~P~A~M complaint

I do not recommend this type of autoresponders.

Autoresponder Service Provider

This is an autoresponder service that you simply sign up to use. Everything is hosted on the service provider?s web site. You pay your monthly fee and you have full use of the service.

Advantages

  • You don?t need any technical knowledge
  • You don?t need to own your own web site or domain name
  • You don?t have to worry about e-mail or bandwidth limits
  • Most autoresponder operators realize that autoresponder S~P~A~M complaints are usually bogus, so they are more lenient when you get one.

Disadvantages

You have to pay a monthly fee but, in most cases, it?s more than worth it to not have to deal with all the hassles of running your own.

Most marketers, except for the really tech-savvy and those who have very deep pockets, opt for using an autoresponder service. It just makes sense.

Deciding what type of autoresponder you want is just the first step. No autoresponder is a good deal if you don?t understand the secrets of using them to make money.

Recommended Auto-Responder Programs

We currently recommend only?Get Response,?ConvertKit,?and?AWeber due to the ability to set up your campaigns/list as single opt-in.?Single opt-in is the accepted standard for professional email marketers. If you choose double opt-in instead, expect that 20-50% of the people you refer to your list will not make it into your autoresponder due to delayed confirmation emails or spam filtering.?Losing 50% of your hard-earned subscribers is not acceptable in my opinion.

If you want to try a 30 day free trial of GetResponse or AWeber, or a 14 day free trial of ConvertKit click the link below the logos.

If you already have an account, click on the logo to link it to your list here.

get response? ? ?Convertkit? ? getresponse

Get a free trial here? ? ? ? ? ? ? ? ? ? ? ? Get a free trial here? ? ? ? ? ? ? ?Get a free trial here

Auto-Responders Myths Shattered!

The number of myths about the use of auto-responders is astounding. If you want to maximize your email marketing, then you need to realize the truth about the use of auto-responders.

MYTH # 1 – UNLIMITED MEMBERS SAVES MONEY

Many auto-responder companies market themselves as having unlimited size lists for a flat fee. They have convinced marketers that this is better. The larger auto-responder companies like?GetResponse,?AWeber?or?ConvertKit?charge you based on the size of your list. Unlimited must save lots of money, right?

The reality is that all auto-responders are cheap when compared to the income that lists can generate if used properly. You don’t need 10,000 people on a list to make serious money.

If you are keeping your list clean of those who have not opened or clicked an email in the last 6 months, then you can have a small, super-responsive list that should generate a minimum of $1 per month per list member. Most generate much more.

AWeber?starts at $19 per month for 500 subscribers.?Get Response?is $15 per month for 1,000 subscribers.?ConvertKit?is $29 per month for 1,000 subscribers. If you go over that number, the price for 2,500 goes up by about $20. If you are making $1,000 a month from your list and are now growing to $2,500 a month, do you think you will be worried about an extra $20?

MYTH # 2 – DOUBLE OPT-IN IS BETTER

Better for who? Better for the auto-responder company? Absolutely! Better for the marketer? Not a chance!

If you want to build a list, then you want to “minimize friction” when it comes to getting people subscribed to your list. We design processes to try to make it as easy as possible for people to join. We reduce the number of pieces of information we ask to the bare minimum. Maybe we just ask for an email address, instead of an email address and name.

After doing everything to make it easy, why would we make a large hurdle for someone to jump over as the last step? It makes no sense.

Frequently, the confirmation emails end up in spam folders or being delivered an hour after the person filled in the form. This is why 20-50% of those who join a double opt-in list never confirm their accounts. They wanted to join, but they never made it to your list.

You cannot find a single 7 or 6 figure online marketer that uses double opt-in. If single opt-in beats double opt-in for them, why not for us?

MYTH # 3 – DOUBLE OPT-IN IS REQUIRED

Some people think that double opt-in is required by law in certain countries, like Canada and Germany. That is absolutely false.

Some countries require “Express Consent” but that does not mean double opt-in. Single opt-in shows “Express Consent” by law.

No country requires double opt-in legally.

MYTH # 4 – DOUBLE OPT-IN PREVENTS ABUSE

Double opt-in prevent spam abuse. Yes, it does, because someone else cannot sign you up for a list without access to your email account to click the confirmation email.

However, the risk of this happening is extremely low and abuse is very easy to spot. It is like eliminating all the doors and windows in your house to prevent burglars. Very effective, but not practical. We have to balance security with access.

Recommended Auto-Responder Programs

We currently recommend only?Get Response,?ConvertKit,?and?AWeber due to the ability to set up your campaigns/list as single opt-in.?Single opt-in is the accepted standard for professional email marketers. If you choose double opt-in instead, expect that 20-50% of the people you refer to your list will not make it into your autoresponder due to delayed confirmation emails or spam filtering.?Losing 50% of your hard-earned subscribers is not acceptable in my opinion.

If you want to try a 30 day free trial of GetResponse or AWeber, or a 14 day free trial of ConvertKit click the link below the logos.

If you already have an account, click on the logo to link it to your list here.

get response? ? ?Convertkit? ? getresponse

Get a free trial here? ? ? ? ? ? ? ? ? ? ? ? Get a free trial here? ? ? ? ? ? ? ?Get a free trial here

List Building 101-5 Steps to build your email list

List Building 101-5 Steps to build your email list

List building is the single most important activity that you can do if do you want to make money as an affiliate marketer.

If you have been trying to make money online for more than a month, I am sure you know that ?money is in the list?. The old adage is true and will be for quite some time.

Email marketing still holds the #1 spot as the most profitable method of online marketing. So if you?re not building a list, you?re missing out on earning reliable and simple profits online.

It doesn?t matter what you?re selling or promoting, a list of names and emails of prospects is an essential marketing resource. It creates a community of people who understand your business and have an interest in it. And it allows you to easily and profitably communicate with this inner circle on a daily basis.

Step 1. Pick the niche

The first step to list building is to decide which niche do you want to get involved with. A niche is just a market that people are willing to spend money in, people can pay money to learn how to make money, how to become wealthy, how to find love, etc.

Pick a niche that you want to make money from and then go to the next step for list building.

Step 2. Get an Autoresponder

The very first thing you need to build a list is an Autoresponder (email marketing) system. This will let you build and manage your email list, your list of prospects who you can communicate with, build rapport with and send your marketing messages to.

You need a quality autoresponder ? one that has good deliverability and is easy-to-use. If you don?t have a good Autoresponder system or are looking to upgrade from the one you?ve got, click here to see my #1 recommended autoresponder.

Step 3. Build a lead capture page

The next step is to create a lead capture system ? a way to get email subscribers or ?leads? into your autoresponder. An effective way is to create a ?lead magnet? ? which is usually a free gift or incentive that you give away in exchange for someone entering their email address. For this, you should use a landing page ? and there are several landing page solutions out there. I use Clickfunnels because it is the best lead capture page builder in the market.

Step 4. Pack your autoresponder with emails

After getting your lead capture system ready, you want to load up your autoresponder with an email marketing campaign or three! A simple methodology to follow with email campaigns is to build trust and respect through frequent contact (daily emails?) where you provide both content and great offers. You need both because one or the other will not win your prospect?s hearts or attention for very long.

If you do not know how to write emails that can sell, you can get your hand on done for you emails that are proven to convert, click here to get them.

Step 5. Send people to your landing page.

Now you?re ready to drive traffic to your lead capture (list building) system and let your prospects go through your email marketing campaigns and buy your recommendations.

You can use free or paid methods, in this blog, you will find a lot of ways to drive traffic to your landing page, I will recommend with free methods for beginners and paid methods when you start making some money, for free traffic methods click here and for paid traffic methods click here.

That is it, those are 5 steps you need to take in order to start building your list and making money online in the process.